What should I do if Amazon has no traffic?Amazon seller promotion drainage big move

发布日期：2022-08-26　浏览次数：信息来源：小编

1. Coupons

Coupns is equivalent to a physical store The coupons will appear on the search results page, product details page, Coupon exclusive homepage and TODAY's Deal homepage after setting, and customers who meet the conditions will see the orange discount logo next to the product price.

▶ Coupons conditions: The store score must be 3.5 points to open this function.

▶ Coupons costs: Every time the buyer uses Coupon to successfully pay Amazon, the seller will deduct $ 0.6.

▶ Coupons: added a traffic entrance to the seller. Coupons has the combination of CPC and Promotion. It can also be combined with discount websites for out -of -site marketing.

▶ Set the strength of discount: The coupon can be a discount ratio or amount. In either way, the price must be between 5 % and 80 % of the lowest price in the past 30 days.

▶ Coupons target audience: There are 6 options when setting the target object: Amazon Prime member, Amazon Student member, Amazon MOM member, customers who view specific products, customers who purchase certain products and all customers.

▶ Coupons Time: It can be set within 90 days.

2. Social promo code

Social Promo Code (social media promotion code) can set a percentage discount promotion and create a seller's exclusive marketing page link. Home can directly add the product to the shopping cart or buy it directly on this page. The promotion discount will be automatically applied. You can manually enter the promotion code without checkout. This feature can drain the buyer from social media to your product.

To use this feature, sellers need to perform brand filing on the Amazon platform.

You can click \"Advertising\"\u003e\" Promotions \"\u003e\" Create Promotion \"\u003e\" Social Promo Code \", see this new form of promotional settings.

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① Social Media Promo Code will take effect four hours after the creation, the longest promotion period is 30 days.

② The discount must be the current price of 15% offF The above can reach up to 80% OFF.

③ Set promotion code use type:

\"One Unit in One Checkout\": A product in an order, which means that the promotion code is only for the condition that the conditions are met with the conditional conditions A piece of ASIN's product is effective once.

\"Unlimited Units in One Checkout\": an unlimited product in an order, which means that the promotion code is valid for the qualified ASIN products in a single order. [123 ]

\"Unlimited Units in Unlimited Checkout\": Unlimited products in unlimited orders, meaning the promotion code is valid for the infinite products of the qualified asin in multiple orders. It will no longer use other discount code, unless the seller sets multiple discounts for each customer.

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What help can the Social Promo Code bring to the seller?

Added external drainage channels

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In the past, the seller wanted to directly transform the product link through different channels outside the station, but the Amazon system would detect this kind of violation. Now the seller can share the created marketing page links to the social media outside the war to avoid it. The risk of putting the product link outside the station has improved the efficiency of security drainage.

Detect products and increase salesTogether

This promotion method Suitable for the promotion of new products, because the product has a certain discount, and can share the link to other social platforms, which can not only detect the sales market of the product, but also increase sales.

Clean invent ]

Because it can set high discount (up to 80%), to consumers come to consumers It is still very attractive. If the seller shares the product link to the outside platform, it is equivalent to making a \"Deal\" website by themselves to quickly clean up the inventory.

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Due to the high threshold of many DEAL websites outside the site, it is difficult to share the link. Mastering the above promotion methods can also achieve the same effect of the Deal website, bringing sales volume At the same time, it can also promote ranking. If you want to actively grow, you must first display the product to more consumers through different channels. After all, \"wine fragrance is also afraid of deep alleys.\"

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